Christine Armstrong is a highly skilled marketing and development professional with a successful track record of delivering and executing branding strategies. Throughout her career, she has helped companies and professional service firms across the U.S. and Canada design and launch internal and external communications programs for acquisitions and leadership changes, organizational rebrands and website redesigns.
A trained journalist, Christine synthesizes complex concepts to draft compelling content that heightens brand understanding and articulates value for targeted audiences. She creates and executes highly visible and lasting brand strategies that support strategic business development and cross-selling goals.
Prior to Plexos, Christine was Senior Director of Marketing for GCG (now Epiq) where she led the legal settlement administration firm’s marketing and branding efforts, including a full-company rebrand. Earlier in her career, Christine held marketing leadership and writing roles at several of the largest law firms in North America.
Northwestern University, Medill
B.A. English and Economics
Data & Analytics Marketing